Abstract
This research aimed to clarify a standard appearance of the case with the approach of local area PR that employ "Story" being done in the whole country now. Cases collected from the whole country were analyzed, the kind of the approach was classified into 11 approach item, the main approach item of each "category of story that becomes object of the approach" was clarified. And a standard pattern of the order of execution was shown from the order in which execute the main approach item on each "category of story that becomes object of the approach" in the hypothesis.
