Abstract
Recently, biodiversity has shown a decreasing trend on a global scale. In 2010, CBD-DOP10 was held in Nagoya in order to find ways to slow down this trend and promote equal distribution of profits from ecosystem services. Additionally, 2010 was declared Year of Biodiversity in order to increase biodiversity awareness within the society and industries. As a result, economic sectors efforts in biodiversity conservation were predicted to have increased since 2010. Therefore, this research studied trends in conservation efforts and concrete measures in biodiversity conservation actions between the years 2009 and 2011 for companies in agriculture, forestry and fisheries, pulp production, food and construction economic sectors. The differences were studied using CSR and other sustainability reports. The results show an increase from 20% to 60% in reported conservation actions and an increase from 55 to 143 in the number of concrete conservation measures. In addition, the contents of the reports studied showed a general trend towards sustainability across the sectors. Further research needs include examining of the relationships of economic sectors and ecosystems, and based on synergic relationship examples, ultimately the construction of a conservation best-practice database.