Abstract
The objective of this paper is to evaluate the effect of transitionof digital signage screen designs. The digital signage displays the information and switcheswith pagetransitions. But, the effect of page transitions has not been evaluated. We confirm which page transitions of the digital signage screen designs were In the experiment by paired comparison test, the screen design patterns were evaluated in term of understandability. And, in the experiment by ocular motility test, we measured how each user looks at the screen. It was confirmed that the design with movein transition insert from the horizon direction is most efficient.