Journal of Information and Communication Research
Online ISSN : 2186-3083
Print ISSN : 0289-4513
ISSN-L : 0289-4513
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Why does “Enjyo” happen on the Web? :
An Examination based on Japanese Web Culture
Tomohisa HIRAI
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JOURNAL FREE ACCESS

2012 Volume 29 Issue 4 Pages 4_61-4_71

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Abstract
This article is an attempt to consider “Enjo” which happens on Japanese Websites. “Enjo” is the act of blaming and criticizing writings on a Weblog, Social Networking Service or Twitter. This has occurred frequently since Weblogs became popular in Japan. At such times, many reports of this phenomenon appear in the popular media: newspapers, magazines, portal sites and so on. However, there are few discussions of “Enjo” in academic articles. Therefore, I will explain why it takes place using a social science approach. First, I refer to previous research which was conducted within Computer Mediated Communication studies. Second, I discuss the causes of “Enjo” by explaining aspects of Japanese Web culture: one is “2-Channel” and the other is adolescent's mobile communication. Finally, drawing on my discussion of “Enjo”, I argue that the Web is an open public space which makes such phenomena possible.
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© 2012 JSICR
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