エコシステムから想起できる経営モデルのコンテクスト転換

今後のモデル構築が期待される4領域に対する試論的考察

抄録

This study employs context change methods to investigate new possibilities for management models based on ecosystems, which is this issue’s theme. The study can thus be considered a context-driven examination of the creation of business models rather than an examination of ecosystems themselves. Specifically, we discuss the context change in traditional interpretations of ecosystems, the direction of ecosystems understood from these interpretations, and the resulting context change in management models. We use examples of context change in models for strategy, organizational human resources, and marketing. Furthermore, we discuss the systematization of context change for business models that are based on the understanding of ecosystems.