Empirical Analysis on the Introduction of New Varieties of Agricultural Products by the Food Industry

Abstract

To promote industrialization of agriculture in Japan, it is critical to accelerate the development of excellent new varieties that meet market needs, especially the needs of the food industry. To date, there are limited studies which have quantitatively analyzed factors influencing the introduction of new varieties by the food industry.

Using the data of the questionnaire survey, this paper has analyzed the introduction of new varieties by the food industry. In the present study, by obtaining the information of new varieties from research institutes and to differentiate new varieties from existing one, the food industry's willingness to use new varieties increased.

This paper also revealed that the utilization of new varieties differs depending on the type of food industry.