Strategies Need Innovation

Abstract

The scale of social environment change and the complexity of interactions among involved actors seem to have accelerated in recent years. To adapt to this era of change, businesses, public institutions, and non-profit organizations must fundamentally rethink their strategies: who they are, where they're headed, and how to get there. Innovation, which newly combines goods, people, and information to create new value, is essential for successful strategy development. While change may bring difficulties, it can also provide opportunities for innovation in strategies.