Abstract
The extraction and the relation between the design and the evaluation item for modeling and the service construction of the structure of the service experience were considered. The occurrence of "Result" - of "Communication" -"Feelings" between man and man or man and the system constructed the becoming it model referring to acknowledging awake the model of Nasakeugo of Shactar. It questioned chiefly for the businessman to clarify this model.The design and the evaluation item of 16 kinds of "Result" like clear disseminations etc. and 7 kinds of "Communication" like employee's performance etc. were obtained from result of the questionnaire. In addition, the relation between "Communication" and "Result" was investigated by the questionnaire by using seven kinds of above-mentioned "Communication" and 16 kinds of "Result" of eight services such as restaurants and hotels for 51 businessmen to examine the validity of the design and the evaluation item. As a result, the tendency to "Communication" and "Result" in each service and the relations between "Communication" and "Result" have been understood.