The Research on Internet Marketing of Illustrators' Artworks

Abstract

In recent years, many illustrators used internet to increase their reputation or sold artworks successful. Use the depth interview to aim the internet popularity illustrators, the art management and the workers of online shopping platform. Meanwhile, sort out current model of selling merchandise process. Analysis and propose a new internet marketing model. This research aims to grasp the marketing of internet and provides the reference scenario to fresh illustrators who engage in internet marketing.