THE 67th ANNUAL CONFERENCE OF JSSD
Session ID : O-04
Conference information
Host: Japanese Society for the Science of Design
Research for methodlogies to strategic design management.
Details
Host: Japanese Society for the Science of Design
Leading companies around the world are interested in strategic design management methods. Japanese SMEs are no exception. Regional design support organizations are developing support to enable SMEs with design willingness. But Japanese SMEs still can’t make full use of design methods. This paper provides summarizes the role of design in business strategy and discusses the design management methodologies from the practical knowledge of SMEs.
