Abstract
Cultural and creative products primarily focus on conveying culture, memory, atmosphere, and emotions, making traditional product design methods insufficient. This article uses the Tsou tribe in Laiji Village, Taiwan, as an example to explore effective design processes for cultural products. The process begins with field surveys to understand the village's geography, environment, and traditions. It then shifts to researching the Tsou tribe's history and mythology, uncovering unique elements like myths and legends. These findings inspired the creation of three products: (1) a wild boar coaster set, (2) a forest story puzzle, and (3) a wooden ambient lamp for playful enjoyment.