Collaboration and Open Innovation for Social Problems and Experience Economy

Abstract

This research was done to show“necessity of collaboration and open innovation among multi-stakeholders to solve social problems and experience economy.

Japan has many social problems, such as decline of population, super aged society, but through solving the problems, there can raise the new big market. In addition, Japan was annoyed with commoditization in its economy, but experience economy such as sport business and inbound tourism can vitalize local economies.

So we promote collaboration and open innovation for solving social problems and create experience economy based business.