エッセンシャルオイル製品に対する要求の抽出における年代及び男女差の分析

抄録

Due to the global epidemic of COVID-19, it is feared that the mental health of people such as anxiety and depression will deteriorate. Essential oils are used overseas as complementary and alternative medicine, and their effects on anxiety and depression have been reported. However, it is mainly sold as an air freshener in Japan and is mainly used by women. By investigating the demands for essential oils and developing new products that are easier for more people to use, we thought that it would lead to sales expansion of essential oils and could easily improve mental health. Therefore, the purpose of this study is to investigate the age and gender difference in the extraction of requirements for essential oil products for Japanese. For that purpose, we first conducted a free-form questionnaire survey. Next, based on the questionnaire data, Correspondence analysis was performed using text mining. As a result, we were able to extract the age and the specific requirements of men and women.