2013 年 11 巻 p. 211-218
Due to deregulation for business license application, the rural area, Iida-city, Nagano, offers 400 farmhouse inns with lower operation costs. In the city council, the sightseeing public corporation was founded and its acceptance was improved with the cooperation of the whole community. The inns understand and cooperate that maintaining the relationship with agricultural and urban residents is the finest way. The community made selection of freedom possible towards acceptance without denying the self-interest of inn. It is a great opportunity to gain additional income for such people as elderly and retired individuals. Many inns seize this business opportunity among agricultural and tourism industry by using their knowledge and experience.