新商品と新技術開発のトライアングルのマネジメント －補完性とフィードバックによる組織学習の活用－

抄録

We focus on the triangle consisted of men and organization, technologies, and cutomers and market and also discuss their management considering not only individually but also as a whole. Men and organization can take the initiative to solve the visible or invisible problems existing between needs and seeds by seeing the real entity, joining the information and so on.
The results say that management utilizing complements and organizational learning by feedback do work well and play important roles in the sustainable growth of the company. They are very important and critical to stretch the span of attention and communicate intensively and richly enhancing the value of information by feedback approach. This gives the competitive power based on the thinking strategy and is different from and transcendental of the business strategic approach.