自動車輸出における輸出経路マネジメント

―総合商社への業務移管を中心に―

抄録

This paper tries to clarify the export channel management by Toyota Motor. Especially we focus on the partial delegation of export operation from Toyota Motor to Toyota Tsusho Corporation.
Toyota Motor exports automobiles to 190 countries and areas totally. Out of 190, it has subsidiary distributors in 40 countries. And it has non-subsidiary distributors in 130 countries. Out of 130, around 50 non-subsidiary distributors are owned by Japanese trading companies such as Toyota Tsusho Corporation, Sumitomo Corporation, and Mitsubishi Corporation. And other 80 non-subsidiary distributors are owned by local companies which are usually based on its countries. In last 20 countries and areas there is not distributor for Toyota Motor. In theses countries and areas, Toyota's distributor in neighboring country distributes vehicles instead.
On the other hand, concerning the export management in relatively small market countries and area, Toyota Motor usually delegates not only export operation but also distribution and marketing operation in foreign countries to Toyota Tsusho, because Toyota Motor tries to reduce man-hour of operation and streamline their export channel management. Out of 190 countries and areas where Toyota Motor exports vehicles, in around 60 countries and areas Toyota Motor let Toyota Tsusho have the export management.
Lastly we would like to compare the commonality and differences between the export channel management and other divisions in terms of delegation of operation. In other divisions Toyota Motor usually delegates their operations because of the shortage of capacity in Toyota Motor. However in the case of export channel management, Toyota Motor has sufficient capacity, but delegates operations to Toyota Tsusho in order to reduce man-hour of operation and streamline their export channel management.