Proceedings (National Conferences of The Society of Project Management)
2002.Spring
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Communication Management for Customer Satisfaction and Cost Reduction
Takahiro Yamauchi
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CONFERENCE PROCEEDINGS OPEN ACCESS

Pages 34-39

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Abstract
The improvement of customer satisfaction and a cost reduction are together important themes for the modern enterprise management. On the other hand, Project management is important one element of the modern enterprise management. Then, as for this project management as well, these two themes are the important goals for control to establish in management strategy. But, a cost reduction is sometimes inversely proportional to the improvement of customer satisfaction. In other words, it becomes increase in a cost by advancing the improvement of customer satisfaction, and the decline of customer satisfaction is decided to be brought by doing a cost reduction. As for the contract project of the development of an information system that a writer is engaged, it was found out that the effective application of the communication management was important to attain these two goals at the same time. A kickoff meeting for the team building at the early days of the project was especially important again. Relations between the customer satisfaction improvement in the information system development project and the cost reduction are explained by this thesis. Then, a method with the communication management which kickoff meeting is made use of for effectively is stated toward two goals.
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© 2002 The Society of Project Managemen
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