スポーツ産業学研究
Online ISSN : 1884-2534
Print ISSN : 1343-0688
ISSN-L : 1343-0688
研究ノート
Jリーグクラブ所在地域へのプロ野球チーム新規フランチャイズがJリーグクラブの観客数に与えた影響
鈴木 直樹平田 竹男
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ジャーナル フリー

2012 年 22 巻 2 号 p. 305-310

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    In this research we aimed to find out the effect of professional baseball teams on the attendance of J. League clubs.
    We conducted a regression analysis of the dates of attendance. The dependent variable was the number of spectators per game. In the selection of independent variables, we added 2 baseball variables ( “Baseball game” and “Baseball team franchise” ) to the variables used in existing literature and extracting 16 independent variables.
     As a result of regression analysis we found that “Baseball game” had a negative effect on attendance of J. League clubs, and “Baseball team franchise” did not have an effect on it.
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© 2012 日本スポーツ産業学会
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