組織学会大会論文集
Online ISSN : 2186-8530
ISSN-L : 2186-8530
製造企業におけるソーシャル・メディア活用
阿部 裕香里
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ジャーナル フリー

2018 年 7 巻 2 号 p. 63-68

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In recent years, many firms have started to introduce social media or social network sites (SNS) into the organizations. In this article, the author described how enterprise social media and enterprise SNS were being applied and making impacts in manufacturing firms. From the four cases in the article, it clearly demonstrated the differences in using enterprise social media and enterprise SNS in different organizations. In conclusion, I created a hypothesis about the factors that made the differences in these cases.

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© 2018 特定非営利活動法人 組織学会
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