In this paper, I consider the five cases. (1) Japanese-style luxury residential area concept of Ho Chi Minh City suburbs (Tokyu Corporation Group), (2) Ho Chi Minh City Urban Railway Construction Project (Japan Railway Technical Service · Osaka Municipal Transportation Bureau · JR East and Hitachi, Ltd.), (3) Beer production and sales of (Sapporo Vietnam), (4)Advertising strategy (funnel-Mentholatum Vietnam), (5) Technical guidance of milling, noodle (Acecook Vietnam).
I’ve interviewed.Tokyu Corporation International Division, and the Vietnam Chamber of Commerce and Industry in Japan, Hitachi Asia (Vietnam) Co., Ltd, to analyze the success factors, we consider the relationship between the sense wear strategy.
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