In 2011, the Great East Japan Earthquake and Tsunami took many lives and caused great damage. After the earthquake, various disaster reconstruction projects were conducted in the sports realm. The purpose of this study was to clarify the role of marathon events held as disaster reconstruction projects in the Tohoku area’s three prefectures (Iwate, Miyagi and Fukushima). Data were collected from informational media in terms of participants’comments and as an overview of each marathon event. Main results were as follows: 1) After the earthquake, the marathon event’s title changed to include “disaster reconstruction,” and programs increased. Furthermore, the event proceeded with fund-raising activities and field trips to the disaster area. 2) The number of marathon events increased. After the earthquake, marathon events characterized by “competition of orientation,” “region PR,” and “earthquake reconstruction” were held in three prefectures. 3) Comments related to “earthquake” and “reconstruction” in the disaster environment’s context were extracted from runners. Therefore, marathon events were disaster reconstruction projects with the role of transmitting, through participants and media, the afflicted area’s reconstruction situation to people inside and outside the three prefectures.
抄録全体を表示