抄録
This paper clarifies the food business and logistics strategy of Secoma Company, Limited in Hokkaido, focusing on three points. First, the company has a large number of group companies that mainly produce and procure raw materials for PB products sold in the retail industry. Second, this makes it possible to realize a food business supply chain that includes raw material production, manufacturing, wholesale, logistics, and both retail and external sales, all managed in a manner that matches customer needs. This management model not only nurtures the raw materials production area, but also protects both the livelihoods of residents in that area and the specificity of the production space. Third, the logistics business in this case realizes cost reduction as not only distribution centers, group companies, and retail stores, but also raw material production areas and manufacturing factories are distributed throughout Hokkaido and therefore can coordinate effectively with different temperature conditions. In this way, company business development contributes to regional revitalization so as to increase the value of area agricultural production while also carrying out retail business that contributes to the overall system development of Hokkaido. This business strategy allows for efficient logistics; in particular, a reduction of empty cargo space by virtue of distribution of group companies to various parts of Hokkaido instead of concentrating them in urban areas and realization of delivery at frozen and refrigerated temperatures by virtue of devising delivery vehicles with variable temperature ranges.
