電気学会論文誌C(電子・情報・システム部門誌)
Online ISSN : 1348-8155
Print ISSN : 0385-4221
ISSN-L : 0385-4221
<情報システム,エレクトロニック・コマース>
EC事業者における粗利益の傾向を利用した適切な価格設定法
小倉 達哉鈴木 毅津田 和彦
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ジャーナル 認証あり

2020 年 140 巻 1 号 p. 85-92

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Product price generally tends to decline as time proceeds. However, in Electronic commerce business (hereafter called “EC”), it sometimes increases influenced by supply and demand conditions; therefore, it is difficult to predict the future price. On the other hand, profit rate does not grossly fluctuate among companies running the same business. Focusing on this point, this study analyzes the tendencies of gross profit using the actual purchase and selling data of a certain EC operator, and also explores for the possibility of determining the optimal price by using these tendencies.

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