2025 年 16 巻 1 号 p. 28-35
Efforts by extension workers to facilitate the adoption of climate-smart agriculture technologies are crucial. Document analysis reveals that vegetable producers adjust their production techniques based on the availability of technologies, influenced by two key determinants: Contextual Driving Factors (CDF) and Perceptual Force Factors (PFF) towards these technologies. Eight parameters were identified within CDF and eleven within PFF. This study aimed to assess the impact of these factors on technology adoption levels among 302 vegetable producers who are members of agricultural cooperatives in Svay Rieng Province. Utilizing Linear Multiple Regression analysis, this research identifies four CDFs – water shortage, resource scarcity, market competition, and water management challenges, and three PFF – result demonstration, anxiety, and perceived image, are significantly influencing the adoption of the technologies. These seven factors collectively contribute to the predictive model with an R-value of 0.612, explaining 36% of the variance in adoption levels. The findings suggest that successful technological adoption is influenced by the four CDFs, actually observed to be the external challenges, producers, and producers’ positive perceptions towards these technologies. Effective extension strategies should be tailored to contextual realities, defined as CDFs, and aim to present technologies in a compelling and favorable light.