International Symposium on Affective Science and Engineering
Online ISSN : 2433-5428
ISASE2021
セッションID: 6B-05
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6B: Affective Education & Marketing
Towards Simplification of Nutrition Labeling
- Use of Research Data for Secondary Analysis -
Hiromi FUJIMORIChieko KOGOMORI
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The adoption of a simplified nutrition label, called "a nutrition score (Nutri-score1)", within the EU has been considered in recent years. First, we examine consumers’ decision-making processes when purchasing food. Next, we examine the results of the Consumer Affairs Agency’s questionnaire about how consumers attach importance to nutrition label information. ResultResultResultResult of thisthis this, even if the percentage of correct answers to the problem of reading an energy display was low and it attached it for whether being "Liking to refer to the rate of a nutrition labeling" from the result before long.

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