1999 年 6 巻 p. 71-80
Conventional corporate culture of a major oil company, Royal Dutch/ Shell, was shaken by two incidents in these couple of years. Her original plan to dispose of an obsolete offshore floating oil storage tank in deep water in the Atlantic was forced to give up by strong opposition of environmentalists. Her connivance at wrongdoings by Nigerian oppressive military government was accused by human rights NGOs. Shell, which had been traditionally inward looking and isolated, recognized rapid change of values in outside world and lack of dialogues with society. Shell notes, in addition to compliance with laws and regulations, social and environmental issues must be considered when deciding whether to make a particular investment. By providing full relevant information and consulting repeatedly with various opinions, mutual understanding and interaction are established. Now, not only Shell but oil industry as a whole shares a common action program of "consultation" with society