Preference survey of deer meat on college students

Abstract

　For the purpose of expanding consumption of deer meat, we conducted questionnaire survey and sensory evaluation of deer meat on college students. As a result of the questionnaire survey on 120 college students (male: 36, female: 84), students ever had eaten deer meat were less than 30%. Students have an image that the deer meat is hard and it smells bad. Also, the preference of meat varied between male and female, and male answered who wants to eat deer meat more than female, significantly. At a sensory evaluation of deer meat on 12 college students (male: 7, female: 5), it added salt koji, tea (green tea / oolong tea / black tea) and ginger for improving preference and cooked at low temperature (80℃) was evaluated. As a results, male prefers meat with higher elasticity, while female doesn't favor those with strong flavor of meat. This tendency was not recognized in in opposite sex. Both of the questionnaire survey and the sensory evaluation showed a differences between male and female, and it's suggested that male prefer deer meat more than female.