抄録
This paper aims to develop and examine the effectiveness of a consumer education program for corporate employees to increase their consumer orientation. Programs that incorporate the following learning activities are effective. 1 Deepen one’s understanding of the concepts necessary for ethical activities between consumers and companies. 2 Learners will think about ethical activities to solve problems from the perspectives of both ″consumers″ and ″businesses″ . 3 Discussion of cases where ″ethical dilemmas″ arise between consumers and businesses. 4 Utilize the ″case method″ to develop individual learning, engage in free discussion among learners, and deepen the acceptance of diverse values and ways of thinking.
https://ror.org/03y6p7b93 
