産業応用工学会論文誌
Online ISSN : 2187-5146
Print ISSN : 2189-373X
ISSN-L : 2187-5146
論文
長崎市における観光客の総合的な満足度と個別の満足度の関係分析
濱崎 正一平山 広孝平岡 透
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ジャーナル オープンアクセス

2024 年 12 巻 1 号 p. 79-84

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In this study, we focus on Nagasaki City, one of the tourist cities, and analyze how individual satisfaction among tourists affects overall satisfaction by tourist attributes and trip details in order to improve tourist satisfaction. The relationship between overall satisfaction and individual satisfaction is analyzed using correlation coefficients. We also propose a method for estimating the correlation coefficients obtained according to tourist attributes and trip details. The analysis uses data obtained from an Internet-based questionnaire survey of tourists to Nagasaki City. In the questionnaire survey, respondents were asked to respond to overall satisfaction, 11 individual satisfaction items that were considered to influence overall satisfaction, 4 tourist attributes, and 2 trip details.
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