抄録
In this study, clarification of structure of appearance evaluation for automotive seat was attempted, in order to apply to design. The data of evaluations were obtained by subjective evaluation experiment on the assumption that the structure of appearance evaluation consisted of appearance element evaluation, image evaluation and preference evaluation. As a result of factor analysis utilizing image evaluation, the structure of image evaluation was clarified by extracting 4 image evaluation factors such as dignity, ornament and so on. Then, the panels were classified into 3 clusters based on preference evaluation. Utilizing these results, the relations between preference evaluation and image evaluation factors were clarified with multiple regression equations. These equations indicated that preference evaluation was strongly influenced with holding, dignity and so on. As a result of principal component analysis utilizing appearance element evaluation, 19 principal components of appearance element evaluation were extracted. Utilizing the principal components, the relations between image evaluation factors and principal components of appearance element evaluation were clarified, and the results indicated that loudness of trim cover was important element of formation of image evaluation. The above indicated that the relations between appearance element evaluations and preference evaluation were quantificated, and the structure of appearance evaluation for automotive seat was obtained.
