THE VISUAL PERFORMANCE OF DEVIL IMAGE IN ILLUSTRATION DESIGN - A CASE STUDY OF AUDIENCES’ PERCEPTION

抄録

The research aims to investigate the visual performance of devil image in illustration design and the audiences’ perception by means of questionnaire survey, so as to improve the accuracy of the information transmitted from the illustrators convey to the audiences. The results show that demonic illustration differ from the general illustrations for descripting the plot of the story, but this does not affect the popularity of demonic illustration among people, compared to people with a design or art educational background, demonic illustration is more popular between the general public. Audiences accept the addition of devil-related design elements that do not fit the plot, and some even claim they like demonic illustrations. The results of the study include people's views, feelings, visual performance on the tested illustrations, hoping to help illustrators select suitable design elements as signifiers for better storytelling, and provide design references for designers and researchers to further study.