Abstract
The purpose of this paper is to identify the success factors of financial inclusion using FinTech in Japan. The case study company is CAMPFIRE, Inc., a leading crowdfunding platform company in Japan, which is a representative FinTech service. I examine the success factors of Financial Inclusion based on CAMPFIRE's activities over the past 11 years. In addition, I would like to contribute to the promotion of financial inclusion by clarifying how CAMPFIRE has led its business to success.