International Journal of Marketing & Distribution
Online ISSN : 2186-0939
Print ISSN : 1345-9015
ISSN-L : 1345-9015
Special Section (Guest editor: Takashi Niikura (Hosei University))
Intra- and Inter-firm knowledge exploration: The impact on the pricing and promotion strategy in retail chains
Fumikazu Morimura
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2018 Volume 21 Issue 1 Pages 91-107

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© 2018 Japan Society of Marketing and Distribution
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