The German Business Model Presumed through the Analysis of Standardization and Intellectual Property Strategy

Abstract

In order to clarify the strategy of the business ecosystem which German companies intend to build, the article analyzed the core strategy, namely the strategy of the standardization and intellectual property. By the comparison of some published documents related to the standardization edited by DIN, DKE, and so on, it was identified that the publication of translation versions, difference of publication periods and contents and so on were controlled based on strategical intent. In addition, by the survey of patent applications related to Industrie 4.0 in which standardization was defined as the core strategy, it was also identified that in collaboration with standardization of interoperability, there were some specific patent applications which could bring benefits and a dominant position in the business ecosystem of Industrie 4.0.