PROCEEDINGS OF THE ANNUAL CONFERENCE OF JSSD
THE 65th ANNUAL CONFERENCE OF JSSD
Session ID : A8-05
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Guidelines to encourage youth tourism by making use of regional representations
*Mieko Saito, Mana Matsumoto
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CONFERENCE PROCEEDINGS FREE ACCESS

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Abstract
This research examines the hope that young people can tribute to the tourism market. Nowadays, young people account for only a small portion in this market. In this situation, the Tourism Authority stated that it is important to make young people have a good travel experience so as to expand its market. We established a structured strategy where I combined animation and gaming principles to form a program to inspire these young people to physically visit and explore tourism sites thoroughly and enjoyably.
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© 2018 JAPANESE SOCIETY FOR THE SCIENCE OF DESIGN
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