2021 Volume 64 Pages 71-72
Our company’s latest cosmetic series “ExquiRoutine” is now available. This is the third brand after our “NanoImpact (haircare)” and “NanoCrysphere (skincare)” series. As in the previous brands, it has a series of skincare products containing “PLGA nanocapsule” based on our nano-technology, which are expected to provide high usability and effectiveness.
Since the aim of the series is to expand the market in Asia, especially in China, we have been developing products in cooperation with our China sales partner, Shanghai Medusa Sumeragi Commerce & Trade Co., Ltd. We developed the formula with help of many volunteers from different areas in China, where the temperature and humidity vary greatly, to create the products which can help many women with skin problems. As the first items in this series, we introduce two products, “ExquiRoutineTM Lotion RAIII” and “ExquiRoutineTM Lotion Mask RAII”. These two products belong to the mainline, “RedAdvantage”, and are for women in their 20s and 30s who start noticing signs of aging.