携帯電話を利用したユーザー誘導について

抄録

This paper outlines a technique for guiding users to websites using mobile phones. For a business to successfully apply this technique, its application needs to meet five criteria: the reading application should be obtained easily; the reading application should operate at a high speed; the marker should not affect the design; the application should have attractive content; and if a user uses his mobile device to scan a QR code embedded in an image, the user experience should be satisfying.