Development of Perceived Social Desirability Database for Personality Trait Words

Abstract

This study developed a public database on the degree of perceived social desirability for personality trait words. Perceived social desirability scores of 420 trait words were obtained from 500 respondents. Further, the procedures for trait word selection and data collection were described in detail. High correlations were observed between the perceived social desirability scores in this study and those in four previous studies. Finally, the usefulness of the database was discussed.