わが国におけるスポーツと企業の関係の再構築―組織論的視座からの試論―

抄録

The company played an important role in case of upgrade and popularization of sports in Japan. However, the wave of the rationalization to make corporate management move forward was received in recent years, ownership in the sports club was discovered only as the cost and sports of the company declined. If saying about this tendency, the big decrease of the place of sports in the society is a straight influence only and as for the business activity to vomit, too, it is having the danger, which causes a problem.

It thinks that corporate sports are one of so-called peculiar corporate culture and then this decline means that a sense of values in the past is denied. The denial of the feeling of the such value causes the feeling which can mean that the employee is mental unstably, and as the result, it gives the organization ability of the company a change and influences the action to say that copes into the organization and with the problem to exist outside.

The purpose of this research is to examine the theory and the methodology to achieve the promotion of sports and it continues with the development of the company from the aspect of Organizational Theory. The company is the central body of the needless to say contemporary society and is the subject, which sets about the industrial world.

Therefore, the possibility of the new value generation is proposed to both of sports with the company and seems to be the organization of the existence of sports about the policy of the company and the restructuring of the relation. Then, I want to present a framework in Japan, which can be called 21st century type management.