Proceedings (National Conferences of The Society of Project Management)
2011.Spring
Session ID : 1306
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1306 Realizing Business Conversion : Business Scenario Writing as a Technique for Project Management
Chiaki Ito
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Abstract
The purpose of this paper is to observe Business Scenario Writing as a technique for a business conversion project. A business conversion project has three key features. First, the project is needed at a span of time in an ultra long term. Second, designers of the business system are embedded in the system as objects of design. Third, the designers are business managers, not project managers. For example, if we have to formulate a project that has ambiguous initiation and termination using a business conversion, a business conversion project cannot satisfy the condition by applying techniques of a traditional project management. However, Business Scenario Writing, as a technique for project management, satisfies the condition. Additionally, this technique has three key functions: first, it demonstrates the direction to control the flow of information; second, it confirms the building of a consensus, and third, it accumulates materials to visualize the flow of idea. This paper appraised these functions through the fieldwork I had conducted.
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© 2011 The Society of Project Managemen
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