Recently, streetscape planning which focuses on characteristics of each area is needed. In this study, we investigate the impression of the unity of streetscape and the impression on each building's facade. Generally speaking, it is difficult to realize both impression of unity of streetscape and impression of each building, however, it is one of the most important matters.
We chose Motomachi street in Yokohama, and compared three streets models whose street building shapes' configuration is different. By Virtual Reality system, impression of street and facades are investigated by the evaluation experiment using SD method, the multivariate analysis, and the indication method. Though the examination, correlation of sense of unity, impression of facade, and those physical components are analyzed and the way how to realize both unity of streetscape and attractiveness of each building are suggested.