抄録
The purpose of this research is to examine the usefulness of integrated reports from the perspectives of employees and individual shareholders. A questionnaire was administered to employees and individual shareholders of companies issuing integrated reports and the following factors were found. First, employees evaluated integrated reports as an important communication tool with shareholders. The reason is that integrated reports are useful for establishing a relationship of trust with shareholders and for shareholders to understand the company’s management and make decisions about stock holdings. Second, individual shareholders evaluated integrated reports as an important communication tool for building investor relations. The reason is that integrated reports contain necessary information and it is easy to understand its relationship with management. Therefore, individual shareholders read the integrated reports and wanted to encourage communication from companies. These results indicate that companies should understand and improve the factors that enhance the usefulness of integrated reports as a communication tool with shareholders.
