How to Make a Service Design Concept Involving Customers.

A Method for Millennials to Create Future Design Concepts on Their Own.

Abstract

In this paper, we propose a method to come up with service concepts and ideas by facing oneself alone. In addition, we will introduce a future washing machine that was thought of in this process.In our seminar this time, we conducted collaborated research on Panasonic, a Japanese electronics manufacturer, and the washing machine for millennials, using service design. There, we thought of a method for college students, who are indeed millenials, to come up with the concept and idea of a washing machine by facing themselves alone. Since we were able to obtain an interesting design idea concerning the next generation washing machine, we will introduce it along with a detailed method in this paper.