Abstract
The purpose of signboard is primarily up to indicate the store or company name of that exists in the location where you want to post it. In addition, other general advertising purposes (companies, products, people of talent, and movies, etc.) can be considered. However, there is a variety of purposes, usual route, display of the evacuation route, etc. (some are also referred to as a guide plate), such as the sign for the warning (including, for example, signs that are used during the road construction). In noticing the existence of such a signboard, under some influence from there depicted designed (including characters and the like), a person is considered to move to a specific action. Therefore, such a series of operations may be regarded as a “stimulus” → “thinking” → “action”. For this reason, signboards can be considered as one system. In this paper, by capturing the environment surrounding the signboard, including the people as one of the system, using the concept of production system, we propose a new point of view and its model to the signboard design. This model is based on the basic idea for a person to design as “intrigued by” the curiosity and interests saw the signboard.
