A study on the Digital Signage System for Public Transportation

Midori Yonezawa; Tatsuji Kaneko; Naoki Tsuru; Hiroshi Yoshida; Koji Miyahara; Ikuko Takanashi

doi:10.11247/jssd.59.0_103

THE 59th ANNUAL CONFERENCE OF JSSD

Session ID : 5-18

DOI https://doi.org/10.11247/jssd.59.0_103

Conference information

Host: Japanese Society for the Science of Design

A study on the Digital Signage System for Public Transportation

Midori Yonezawa, Tatsuji Kaneko, Naoki Tsuru, Hiroshi Yoshida, Koji Miyahara, Ikuko Takanashi

Author information

Keywords: Digital Signage, Interface Design, Information Design

CONFERENCE PROCEEDINGS FREE ACCESS

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Abstract

This is the report of an experiment at Central Japan International Airport, to verify an assumption that advertisement gains strong visual confirmation in digital signage when displayed with traffic information for passengers. It was conducted about a month from December, 2010. We installed three displays in the access plaza and displayed flight information, flight change information, and store advertisement each. Visual confirmation rate was measured by the camera on each display.

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