The influence of physical characteristics (hair texture) on color coordination

Abstract

Color coordination is an important fashion advice in which a specialist selects an appropriate color for a person after a series of conversations with the person based on an intuitive image of the person’s appearance. In other words, color coordination is an intuitive process that utilizes the expert’s implicit knowledge.

In this study, we conducted an experiment to confirm that hair texture, an external characteristic that has not been considered in conventional color coordination, affects the color coordination proposal.

As a result, it was confirmed that many people with frizzy hair tend to be suitable for light tones and many people with straight hair tend to be suitable for dark tones. In other words, hair texture influences color coordination suggestions, and we believe that the factor of hair texture should be taken into account for color coordination suggestions that are now being formalized by the introduction of applications.