群馬高専レビュー
Online ISSN : 2433-9776
Print ISSN : 0288-6936
ISSN-L : 0288-6936
1977年のスーパーカー・ブームとは何だったのか
――日本の子供たちと自動車業界に与えた影響――
横山 孝一
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研究報告書・技術報告書 オープンアクセス

2025 年 44 巻 p. 17-36

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 The term “supercar” is proper English, but it was in Japan in 1977 that the word gained widespread recognition and unique cultural significance. It all began when manga artist Satoshi IKEZAWA (born in 1950) featured beautifully designed Italian high-performance cars—such as the Maserati Bora and Lamborghini Countach—in his street racing manga Circuit no Ookami (The Wolf of the Circuit ), referring to them as “supercars.”
 Supercar shows sprang up across Japan for children eager to see the real thing, captivating nearly every upper-grade elementary school boy. Rooms overflowed with supercar books, posters, trading cards, toys, and stationery. Armed with old, worn-out cameras handed down from their fathers or grandfathers, these children wandered through downtown streets in search of cool cars.
 Of course, encountering a true supercar was rare. More often, they were drawn to photograph not only mass-produced American icons like the Chevrolet Corvette, but also cult favorites like the Lotus Europa beloved by the manga’s protagonist, the BMW 2002 Turbo driven by the hero’s lover in the film adaptation of Circuit no Ookami, and affordable mid-engine cars like the Porsche 914 and Fiat X1/9. This is why the Japanese concept of a “supercar” differs from the English definition, often encompassing sports cars with relatively modest performance.
 The popularity of supercars also had a significant impact on Japan’s automotive industry. Although sports cars faced official disapproval during the oil crisis triggered by the Fourth Middle East War, Mazda launched the RX-7 in March 1978. With its retractable headlights—a feature children considered essential for any true supercar—it became a global sensation. Unfortunately, Japan’s true supercar, the Dome Zero, unveiled at the Geneva Motor Show around the same time, never reached production. However, the 1980s saw the emergence of various Japanese cars featuring retractable headlights. Among them was the stylish Mitsubishi Starion, which appeared in Cannonball Run II and stepped in to showcase supercar credentials in place of the Lamborghini Countach.
 The Japanese automotive industry's dream of creating a car to rival Italy’s Lamborghini and Ferrari faced setbacks, notably with Nissan’s MID4 project, which failed to progress beyond two prototype unveilings at the Tokyo Motor Show. However, Honda ultimately fulfilled this ambition by launching the NSX in 1990. Satoshi IKEZAWA, who had personally owned numerous Italian supercars, immediately purchased one. In Ken of Modena , the sequel to The Wolf of the Circuit , he gave the NSX his seal of approval, declaring it a “Japanese supercar” capable of rivaling Ferrari.
 Japanese people, who cherish democratic values, held the relatively affordable Lotus Europa in high regard as a beloved supercar. As a result, Japanese automakers began producing numerous “supercars” in the Japanese sense—meaning vehicles that were accessible to anyone who desired one. The Toyota MR2, for example, featured a Ferrari-like appearance. Accessible and popular Japanese cars like the AE86— featuring retractable headlights and an iconic role in Initial D , the manga that gained popularity across Asia—emerged as a direct result of the 1977 supercar boom.
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