授業におけるSNSの活用が大学に対する態度の形成に及ぼす影響

抄録

In this study, we examined the effects social networking service (SNS) applied in academic education on the facilitation of students' positive attitude toward their university. In the targeted class, both the students and teachers were encouraged to use SNS to exchange information. The students' attitudes toward their university were measured by using implicit and explicit methods at the beginning and at the end of the academic period. The results revealed that participants exhibiting low SNS usage tended to have poorer attitudes as evident from both implicit and explicit measures. This suggested that they formed a negative attitude by the end of the session. On the other hand, the worsening of the pro-university attitude was not observed in participants exhibiting high SNS use. The psychological process underlying the positive effects of active SNS usage was discussed.