抄録
This study focuses on Hokkaido's winter tourism. Actual tourist consumption trends are analyzed using data collected through a questionnaire survey conducted in the Furano, Niseko and Okhotsk Areas where particularly progressive and unique winter tourism promotions have been launched. By applying the consumption demand figures of winter tourism collected through the survey to an interregional input-output table of Hokkaido's sub-prefectures, we are able to calculate the overall economic effect of tourist consumption on local economies.
Results show that tourism stimulates various local industries, inducing an economic effect nearly 1.5 times greater than pure tourist consumption itself, and also leads to a degree of increase in employment. The paper concludes stating the importance of the tourism industry for local economies.