新型コロナウイルス感染症予防行動と行動基準との関連性

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抄録

In this study, the relationship between preventive behavior against COVID-19 and the behavioral standards of Japanese people was examined in order to determine whether or not shame/embarrassment mediates this relationship. A crowdsourced online survey was conducted in late May 2020 with 510 participants (mean age = 41.42, SD = 10.00, range = 20–81). Structural equation modeling indicated that peer standards suppressed both men’s and women’s general avoidance of the “three Cs”: closed spaces, crowded places, and close-contact settings. In men, regional standards/care for others directly promoted preventive actions such as mask-wearing and disinfection, in addition to the three Cs avoidance. Furthermore, these preventive actions were promoted through shame/embarrassment. Alternatively, for women, while regional standards/care for others directly promoted preventive actions such as mask-wearing and disinfection, shame/embarrassment did not mediate the relationship between their action standards and preventive behaviors. The relationship between the behavioral standards and people’s preventive behaviors against COVID-19, as well as the impact of shame/embarrassment on their preventive behavior, are discussed.